Tag Archives: Business model experimentation

Papers in Brief (XXVI): Bocken, Boons, Baldassarre (2019): Sustainable business model experimentation by understanding ecologies of business models

The paper presents a novel framework to assist in sustainable business model design and experimentation: The Ecology of Business Models Experimentation (EBME) map.

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Papers in Brief (XXIII): Bocken, Schuit & Kraaijenhagen (2018): Experimenting with a circular business model: Lessons from eight cases

Experimentation is an essential capability to innovate business models for sustainability. We conducted action research with eight case companies doing business experimentation and developed and applied a Circular Business Experiment Cycle.